Day 50 – 10 Point Website Checklist

For our 50th video we’ve decided to apply a 10 point Internet Marketing checklist to the Austin Tri-Cyclist website. Here are the guidelines (feel free to grade your own website); Do you have a Google Places account? YES Are you currently achieving organic SEO ranking (top 5 for common keywords)? NO Are you doing Pay-Per-Click Advertising (paid search placement)? NO […]

Day 49 – The evolution of our SEO evaluation process

The first step in an effective SEO campaign is measuring a website’s current search engine standing. We provide potential clients with a thorough SEO evaluation before beginning any work on their website. In this video we discuss how our evaluation process evolves to stay current with the latest search engine updates. For a more detailed breakdown of our process read […]

Day 48 – New Social Media Tool – Measure your ‘Klout’

Wouldn’t it be nice if you could measure the reach and influence of your social media efforts? A new tool called, ‘Klout‘ is aiming to become the standard for measuring social media outreach. In today’s segment we discuss the various features of the Klout tool and explain how it relates to search marketing. Do you know your Klout?